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15 years ago I made a rookie mistake when I received one of my first briefs from a major studio. I essentially didn't answer the brief and sent songs that I thought were great and they should consider because they are well, um…. great and kind of fit what they were looking for.A few days later I looked at what I had sent and thought Oh Shit I'm never going to hear...


Whether its broadcast or streaming platforms more opportunities are presenting themselves for under-the-radar artists. Some shows might only license 1 or 2 songs but others literally have their soundtracks flooded with indie artists. Many MTV and CW shows license a bunch of songs for various montages and the fees can sometimes not be that great, but the exposure...


In order to keep things nice and smooth when pitching and licensing songs to time-poor music supervisors it's best to keep these things in mind.> Never include your entire catalog or artist roster intro letters or music newsletters.> Don't send too much information – great emails are relevant to the music supervisor. E.g you know what they are licensing and you...


Yes☺ Lyrical themes are very important when it comes to landing sync deals. A good example of that right now amidst CV 19 is advertising agencies running campaigns with songs that feel hopeful whilst lyrically hitting the themes of thankfulness, support, being proud, acknowledging courage and hard work, being there and inner strength. We're seeing ads that are...


There is a plethora of great platforms that can support you in the pursuit of getting sync deals. Whether you have a small, medium or large catalog you need to be organized and that's where these companies can come in handy.Storage and search https://www.synchtank.com/ - offers a range of cloud-based SaaS solutions for managing digital entertainment assets...